Planning for the future requires tools that offer both immediate stability and long-term protection. LIC’s New Jeevan Anand (Plan No. 915) stands out as a unique financial instrument that blends the features of an endowment plan with whole life coverage. Because it is a participating, non-linked plan, it provides a structured approach to savings that remains independent of volatile market fluctuations.

The Core Foundations of the Plan
To understand if this policy fits your financial goals, it is essential to look at its primary structural features:
- Eligibility and Terms: The plan is open to individuals between the ages of 18 and 50 years, with policy terms ranging from 15 to 35 years.
- Sum Assured: The policy offers a minimum Basic Sum Assured of ₹1,00,000, with no upper limit on the maximum amount.
- Flexible Premium Payments: To accommodate various financial cycles, premiums can be paid on a yearly, half-yearly, quarterly, or monthly basis (via SSS or NACH).
How Benefits Work
The beauty of the New Jeevan Anand plan lies in its multi-stage benefit structure, ensuring that your family remains protected even after your policy term concludes.
1. Survival to Maturity
If you survive until the end of the chosen policy term, you receive the Basic Sum Assured plus any vested and final additional bonuses. Significantly, the policy does not end here; the life cover continues for the rest of your life.
2. Death During the Policy Term
Should an unfortunate event occur during the policy term, the nominee receives the Death Sum Assured (the higher of defined amounts) along with accrued bonuses, and the policy concludes.
3. Whole Life Protection (Post-Maturity)
The unique advantage of this plan is that if death occurs anytime after the maturity date, the nominee receives the Basic Sum Assured again.
Illustrative Scenario: The Journey of Mr. Ajay
To visualize how these benefits materialize, consider the example of Mr. Ajay, who enters the plan at age 30 with a 25-year policy term and a Basic Sum Assured of ₹10,00,000.
- Investment Phase: With an estimated annual premium of ₹48,000, he pays a total of ₹12,00,000 over the 25-year tenure.
- At Maturity (Age 55): Mr. Ajay receives the Basic Sum Assured (₹10 Lakhs) combined with assumed bonuses (e.g., ₹8 Lakhs), resulting in a total lump sum payout of ₹18 Lakhs.
- Post-Maturity Coverage: Even after receiving this payout, his life cover remains active. If he were to pass away later (e.g., at age 85), his nominee would receive the original Basic Sum Assured of ₹10 Lakhs.
Additional Advantages
Beyond the core death and maturity benefits, the plan incorporates features that enhance its utility:
- Financial Flexibility: Policyholders can utilize the loan facility if required.
- Customization: You can add riders, such as the Accidental Benefit rider, to provide extra layers of protection.
- Tax Benefits: Premium payments and policy benefits are eligible for tax benefits under sections 80C and 10(10D) of the Income Tax Act.
Disclaimer: The numbers provided in this overview are purely illustrative and not guaranteed; actual payouts depend on policy terms and LIC’s performance. Please consult an authorized LIC agent for details specific to your profile.
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